SEO (Search Engine Optimisation) and SEO Content Writing have always gone hand-in-hand. True, content writing evolved with the net and it was only when search engine listings came to be widely used for searching websites that SEO increased in importance. Today no website can afford to ignore the assistance of an in-house Search Engine Optimizer or of a dedicated Search engine optimization services provider. But is merely SEO enough to generate traffic and get loyal users or do websites also need top quality, original and exciting content?
While this question may seem a no brainer for virtually any person or business which understands the value of fresh and quality content, it’s not too easy for the majority (or minority?) to understand so easily. Lots of people just choose to lift content and post it on their sites to fill pages and post more ads and/or increase the amount of links. But does this work? To begin with this may not merely reflect adversely inside the site rankings as Google, whereby 70% from the search traffic is routed, just does not accord the identical or even half the importance it does for the original content.
In addition to the originality aspect, don’t you desire your blog or website to be unique as opposed to just a rip-off of individuals that have developed content with an entirely different purpose in sight? You see, clones just don’t work inside the online world. We have seen many sites reproducing the same awful content with all the current errors inside the original content, intact. And even if you can to get the site on the first page of Google, Yahoo and Bing using SEO how do you expect the users to explore the site or bite in to the sales pitch, which can be really exactly what the whole function of SEO really is.
So it’s a truism that SEO alone is not going to work; rather SEO complimented with highly focused and original content is what you ought to not just obtain the top rankings that you so desperately crave, but in addition and even more importantly, stay on the top page for any reasonable time period. Actually, highly viewed and commented content seems to remain top for a long time together provided there exists a steady stream of comments flowing in. Thus websites need to buy both SEO and quality content.
While we analyzed one aspect of the issue it will make to ask whether good Search Engine Optimized content is adequate to reach the very first page without any dedicated SEO. Well, even this may not always true, even though it is in some instances. For instance, when the content is totally fresh without any write-ups or at many not many, then even plain SEO content will work just fine. But then it’s just as hxsvax that the topic or the keywords that it contains aren’t highly searched. Go ahead and take demonstration of a article over a nondescript town called Dhansari in India, which will likely hit bull’s eye with no fancy SEO but how about a general article on India; you get my point.
Besides this it’s also a fact that blogs don’t normally rank high vis-a-vis dedicated domains. So xyz.abcblog.com will more often than not come later on Google, maybe much later than xyz.com even if the former has far more relevant content than the latter. Thus content also may not king on its own. But we can surely dress up and spread some really good words about the content to make it the king, can’t we?