On National Pretzel Day, Philly Pretzel Factory will celebrate its fans by giving away pretzels for the eleventh consecutive year. With more than 170 locations, the nation’s largest Philly-style pretzel brand is expecting to distribute a lot more than 50,000 pretzels this coming year. On Thursday, April 26, traditional and Walmart locations system-wide will provide Philly Pretzel Factory to every guest who enters the store in honor of the national holiday. Additionally, Philly Pretzel Factory locations will award the initial 100 customers in line with a card redeemable for a free pretzel every day through the month of May.
“Once we started giving out pretzels on National Pretzel Day, we didn’t realize exactly what a huge success the holiday would become,” said Dan DiZio, CEO and co-founder of Philly Pretzel Factory. “We now have guests who start asking regarding the pretzel giveaway in January, so we know the only reason we’ve been able to achieve success being a business is caused by their patronage. We celebrate the holiday to provide back and thank our loyal customers because we truly appreciate them.”
National Pretzel Day began in 1983 when Philadelphia Rep. Robert S. Walker declared his favorite food was deserving of its own holiday. Through the duration of the first declaration, but long before Philly Pretzel Factory was built, DiZio already experienced a knack for selling the knot-shaped delights. At age of 12, DiZio would ride his bike to a corner of Southampton and Roosevelt Boulevard to market his very own pretzel creations. The young entrepreneur would sell five pretzels for $1, averaging total sales of 1,000 pretzels per day. After giving a cut for the supplier, DiZio would pocket $100 and ride home.
In order to change his pretzel stand into something much larger, DiZio teamed on top of college buddy Len Lehman in 1998 to generate the initial Philly Pretzel Factory blueprint. Since that time, the manufacturer has grown from a single location inside the Mayfair neighborhood in Philadelphia to 170 locations in 17 states throughout the U.S., from Massachusetts to Florida on the East Coast as well as Nevada on the West Coast. The company is on pace to add 25 new locations this coming year with franchise owners across the U.S.
“Although there exists a huge presence throughout the Mid-Atlantic, we’ve been expanding our footprint into new markets within the last few years,” said Tom Monaghan, Chief Development Officer of Philly Pretzel Factory. “National Pretzel Day permits people in markets outside of the Mid-Atlantic to interact with the brand name and taste our freshly baked pretzels.”
The company’s presence continues to be growing in newer markets, including Massachusetts, Ohio, Illinois, Indiana, Missouri, Texas and Vegas, with many of the brand’s newer franchisees possessing a link to the item back inside the Philadelphia area. Now, Monaghan is looking to complete those markets with additional franchise prospects that want to delight their local communities owxape pretzels “served hot outta the oven.” Learn more about franchising opportunities here.
Philly Pretzel Factory offers consumers a fresh, satisfying snack with their fresh-baked pretzels that are “served hot outta the oven.” Philly Pretzel Factory was founded in 1998 by college buddies Dan DiZio and Len Lehman and has grown into the largest Philly Connection Menu With Prices 2020 on the planet, feeding customers at 170 franchised locations spreading across the country out of Philadelphia. Philly Pretzel Factory’s menu provides the traditional Philly style pretzel as well as includes pretzel twists, mini pretzels, rivets, pretzel dogs, cheesesteak pretzels and a variety of mustards. The products can be found in a stand-alone bakery, transportation and entertainment venues, as well as in the nation’s largest retailer, Walmart. To learn more about Philly Pretzel Factory, visit www.phillypretzelfactory.com. To find out about franchise opportunities, visit www.ownappf.com.